What’s the difference between paid search and organic search?

If you have been working on finding ways to increase user traffic to your website, you might have come across the terms “paid search” and “organic search.” It is essential to learn about these if you want potential customers and clients to find your business quickly and easily. So what’s the difference between paid search […]

Image Specs for Social Media

Image Specs for Social Media. Social Media has demonstrated the crucial importance of visuals and aesthetics on their feed. If you visit many brands’ profiles, particularly marketing and beauty brands, you will notice their pages have been curated each element, fonts, and pictures, to combine harmoniously. If you’re planning on using social media to promote […]

2020 Social Media Content Planning

Other than using social media to increase your brand awareness and to showcase your products, you can use your platform to engage with your audience. It is the best strategy to beat the algorithm and stay all the way on the top of your viewer’s timelines! Keep them engaged with your social media pages by […]

2020 Marketing Trends

With a new year, new trends come too. And for those of us who are business owners or work in the marketing industry, we must stay current with new digital marketing trends to ensure our ads, posts, and other announcements are seen. Here are some important Marketing Trends for 2020. Chatbots Chatbots were introduced a […]